River Plate adds Amazon Prime Video as back-of-shirt sponsor

Leonardo Ponzio of River Plate greets teammate Santiago Simon (Photo by Hernan Cortez/Getty Images)

Argentinian Primera División football club River Plate has agreed a shirt sponsor deal with Amazon Prime Video, the video streaming arm of ecommerce giant Amazon.

The deal will run until the end of 2022 and grants Amazon Prime Video a space on the back of the Buenos Aires-based club’s shirts.

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