The Philadelphia Union has entered into a two-year partnership with NJM Insurance Group, which will become the official automotive insurance partner of the Major League Soccer team.
As part of the deal, NJM – a leading property and casualty insurer in the Mid-Atlantic region – will have branding presence inside Talen Energy Stadium, at the plaza, and in the VIP parking lot.
The company will also become the presenting partner of the “Season Ticket Member of the Game” initiative.
The Union and NJM will partner for two other activations: a safety initiative at Talen Energy Stadium, and a skills clinics for up to 100 attendees led by a Union player or coach.
Terms of the agreement were not disclosed.