French Ligue 1 football club OGC Nice has entered into a partnership with Korean automotive company Hyundai.
The agreement will cover the remainder of the 2016-17 Ligue 1 season, as well as the 2017-18 campaign.
Under the agreement, Nice-based Hyundai dealer IMAC 2 will receive brand exposure at the club’s Allianz Riviera home stadium and through digital media channels. Hyundai’s Santa Fe and SUV Tucson models will also be made available to club staff.
Hyundai also serves as the shirt sponsor of Nice’s Ligue 1 rival, Olympique Lyonnais.
Nice has enjoyed an impressive start to the season and is currently first in Ligue 1 after 16 games.