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NBA China seals automotive and beer partnerships

The NBA China division of the North American National Basketball Association has unveiled partnership deals with carmaker Dongfeng Nissan and the Harbin Brewery.

The new Dongfeng Nissan deal is a multi-year agreement, but the exact length was not disclosed.

Dongfeng Nissan, a joint venture between Dongfeng Motor Corporation and Nissan Motors, will serve as the official vehicle supplier to NBA China.

Under the renewed contract with Harbin Brewery, the company will remain NBA China’s official beer partner.

The NBA’s Global Games China 2015 series has featured two pre-season games between the Charlotte Hornets and the Los Angeles Clippers over recent days in Shenzhen and Shanghai.