The Memphis Open men’s tennis tournament has agreed a three-year deal to make locally based residential and commercial services company ServiceMaster its presenting partner.
Additionally, the ATP Tour 250 event has named the local St Jude Children’s Research Hospital as its official charity.
Under the agreement, ServiceMaster will promote its range of products at a new interactive zone, which replaces the former hospitality village at the Memphis Open and is open to all fans attending matches.
Supporters who buy tickets through the Memphis Open website will be invited to “click to donate” to St Jude.
The 2015 Memphis Open takes place from February 7-15, with 2014 US Open finallist Kei Nishikori (pictured), 2010 Memphis champion Sam Querrey and top-ranked American John Isner signed up to compete.