English Premier League football club Manchester United has entered into a multi-year sponsorship deal with Nigerian food and beverage company Chi Limited.
Under the deal, Chi will become the club’s official soft drinks partner in Nigeria.
The partnership agreement will also allow Chi to use the club’s official crest and imagery on its range of products that are sold throughout the African country.
Manchester United’s group managing director, Richard Arnold, said: “We have close to 35 million followers in Nigeria who are some of the most passionate in our global fanbase, something that we fondly remember after playing in Abuja in 2008. We hope that this partnership will help bring these fans closer even to the club they love.”