Dubai residential golf community Jumeirah Golf Estates has entered into a partnership with the 2015 Senior Open Championship on golf’s European Tour.
Under the deal, the company will serve as championship sponsor of the event, which takes place from July 23-26 at the Sunningdale Golf Club in Berkshire, UK.
Jumeirah Golf Estates will benefit from branding on signage that will be placed across the golf course. The company will also host an exhibition unit within the tented village social hub at the event.
The deal has been announced after Jumeirah Golf Estates last month agreed to become an official top-tier global partner of the European Tour. Jumeirah Golf Estates is the first golf and property development to join the European Tour’s list of elite global partners.