Head serves up multi-year sponsorship of the Laver Cup

Team Europe after winning the 2019 Laver Cup. (Photo by Alex Burstow/Getty Images).

Tennis equipment maker Head has signed a multi-year deal to become a global sponsor of the Laver Cup.

The deal will start at this year’s edition to be held at the TD Garden in Boston in September. Head will become the ‘Official Tennis Ball, Racquet, String, Stringer and Racquet Bag’ of the Laver Cup.

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