Garmin, the global GPS technology company, will be a second-time team sponsor in the Clipper Round the World Race following the brand’s successful sponsorship in the last edition of the sailing event.
The 2015-16 Garmin team will be led by Ashley Skett. The British skipper and his crew will represent Garmin in the automotive, aviation, marine, outdoor and fitness markets. The race’s crew and skippers will use and test Garmin products such as its marine navigation equipment, VIRB action cameras and fitness trackers during the circumnavigation.
Mattias Daldborg, EMEA marketing and communications manager for Garmin, Marine, said: “The company has seen the first-hand benefits of being a team sponsor and official supplier during the Clipper 2013-14 Race.
“When the opportunity arose to once again be a team sponsor and have a Garmin yacht, we were thrilled to do it again. The global communication strategy of the Clipper Race enables us to communicate and engage with a global audience with all that Garmin has to offer from our marine electronics through to our VIRB action cameras and dedicated fitness products.”
The company is also the official marine electronics partner of the Clipper Race.