French Handball Federation extends with Adidas

The French Handball Federation (FFHB) has extended a kit supplier partnership with German sportswear giant Adidas.

The new four-year deal will run until 2021 and will see Adidas continue to provide kit for all of France's national teams.

Adidas first linked up with the FFHB in 1973.

“The objectives of our partners are evolving and our federation must be able to answer them," FFHB vice-president Jean-Pierre Feuillan said. "Not only through sports performances, but also in the economic and media fields. Thus Adidas' loyalty and investment reinforce the devices deployed by the federation through these events and its new digital platform.

“This new commitment for four years confirms the attractiveness of our discipline. This partnership goes beyond the simple framework of the teams of France and encompasses all the practices proposed by the federation: from babyHand to beach handball.”