German Handball Federation extends Nigrin sponsorship

The German Handball Federation (DHB) has renewed its sponsorship agreement with Nigrin, the German manufacturer of automotive care products.

Nigrin is to remain a premium partner of the DHB until 2022.

As part of the extended agreement, national team sporting director Oliver Roggisch has become a brand ambassador for Nigrin.

Inventory secured by Nigrin includes advertising on courtside LED boards and logo branding on the national team’s shirts, presentation jackets and support staff polo shirts.

Adverts in match-day programmes and on-site promotional activities are also part of the extended deal.

Nigrin was first signed up as a DHB sponsor in 2016 when the Lagardère Sports Germany agency brokered a three-and-a-half year agreement. The agency is contracted to sell the DHB’s sponsorship and broadcast rights until 2024.