Dutch Eredivisie top-tier football club Feyenoord has signed a sponsorship deal with online binary trading company EZTrader.com.
The agreement will run for three years, from 2014-15 to 2016-17.
EZTrader.com also has a commercial partnership with German Bundesliga club Bayer Leverkusen.
“A large part of our customer base is in Europe,” EZTrader chief executive Shimon Citron said. “We were looking for a joint venture with a team that is held close to the hearts of many of our customers. We hope this important venture will further strengthen our presence in the Netherlands and throughout Europe.”
Feyenoord general director Eric Gudde said that the club’s commercial director, Mark Koevermans, had closed the deal in the space of two weeks. “That says enough about the mutual trust,” Gudde said.