The Association of Tennis Professionals (ATP) has entered into a five-year partnership with British sporting goods manufacturer Dunlop.
The five-year partnership names Dunlop as the Official Ball of the men’s ATP Tour and the season-ending ATP Finals. The deal is effective from the 2019 season.
Dunlop also becomes a silver partner of both the ATP Tour and the ATP Finals. The company already has an extensive portfolio of partnerships with ATP Tour events, including a Next Gen ATP Finals gold partnership that began last year.
The official Dunlop ball will also be used at a range of other high-profile ATP Tour events spread across the calendar, on all playing surfaces.
Chris Kermode, ATP executive chairman and president, said: “This new agreement is a testament to Dunlop’s continued commitment to the sport of tennis and we are excited to build a long-term partnership with such a world-renowned brand.
“Dunlop has exhibited the foremost standards of quality and attention to detail throughout the process of testing and developing the new ATP Tour Official Ball, which ensures the highest levels of performance and consistency for our players across all conditions and playing surfaces.”