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Bristol Flyers secure main partner for BBL bow

Bristol Flyers have signed up recruitment company RSG as its headline sponsor ahead of its debut season in the British Basketball League.

RSG already serves as shirt sponsor for the English city’s League One football club Bristol City and will invest a “significant” six-figure sum in its new deal, the length of which was undisclosed.

Since their inception in 2005, the Flyers have developed into one of the largest basketball clubs in the country and will step into the top-tier BBL in 2014-15.

Mike Beesley, RSG chief executive, said: “Seeing what the Flyers are trying to achieve it felt like a natural fit for us to extend our sponsorship to them as well as City.”