Australian National Basketball League team the Brisbane Bullets has named renewable energy firm Pathion as its new principal partner.
The agreement will run for two seasons and grants Pathion brand exposure on the front of the Bullets’ jerseys.
Financial terms of the agreement were not disclosed but the Bullets said the deal marks the largest since the club returned to the NBL in October 2016.
Pathion’s logo will also appear on the team’s training apparel, while the company will benefit from further promotion through broadcast signage assets.
Brisbane Bullets general manager Richard Clarke said: “The partnership with Pathion is a landmark occasion for the Brisbane Bullets having only returned to the league back in October last year. We’ve been in discussion with Pathion for some time now and have enjoyed our working relationship to date, largely founded on business to business introductions for the US-based organisation.”