Brazilian Football Confederation looks to terminate Sport Promotion deal

Morato of Avaí shoots during the Brasileirao Serie A match against Corinthians on April 16, 2022 (by Ricardo Moreira/Getty Images)

The Brazilian Football Confederation (CBF) has filed a request to terminate a contract with the Sport Promotion agency for the rights to market perimeter board advertising across Campeonato Brasileiro Série A and B, the top two divisions of the domestic game.

The CBF, which this week reported record revenues of R$1bn ($214.3m/€198.2m), has lodged the request with the Brazilian Centre for Mediation and Arbitration (CBMA), according to Maquina do Esporte in Brazil.

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