HomeNewsNewsMedicalFootballUSA

Austin Bold FC announces official jersey and medical partner

United Soccer League newcomer Austin Bold FC has announced healthcare provider Ascension Seton as the team’s official jersey sponsor and sports medicine provider.

As part of the multi-year partnership – the team’s first major sponsorship deal – Ascension Seton athletic trainers and medical staff will provide medical oversight for the team. The company will also provide first-aid stations and amenities for fans at all home games.

Five per cent of ticket sales and a portion of jersey sales will benefit the Dell Children’s Medical Center Foundation, which is run by Ascension Seton, it was announced on Tuesday.

Austin Bold begins its inaugural USL Championship season this month. the team will soon face competition for fans, TV ratings and commercial partners from Austin FC, which will join Major League Soccer in 2021.

Read this: ESPN+ deal gives USL visibility and credibility, says league president

Most recent

French multinational insurance brand AXA will pay about £12m ($15.3m/€13.6m) per year as the new training kit partner of Premier League club Liverpool, SportBusiness Sponsorship has learned.

Barclays bank will pay between £4m ($5.2m/€4.6m) and £4.5m per season as the first title sponsor of the FA Women’s Super League, SportBusiness Sponsorship has learned. T

Chinese smartphone brand Oppo will pay between £8m (€9.26m/$10.3m) and £9m per year to partner with the Wimbledon tennis championships, according to industry sources.

US sportswear brand Nike is paying about $7.5m (€6.7m) per year to sponsor China’s League of Legends Pro League (LPL), according to industry sources.