Assaí extends Campeonato Brasileiro Série A title sponsorship, Betano backs Série B

Endrick of Palmeiras celebrates after scoring his team's first goal during the Serie A match versus Cuiaba on April 15, 2023 (by Miguel Schincariol/Getty Images)
Endrick of Palmeiras celebrates after scoring his team's first goal during the Serie A match versus Cuiaba on April 15, 2023 (by Miguel Schincariol/Getty Images)

Brazilian cash and carry operator Assaí Atacadista has agreed a one-season extension to its title sponsorship of Campeonato Brasileiro Série A, while sports betting operator Betano has become the new title sponsor of Série B.

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