English Premier League football club Arsenal has signed a sponsorship deal with gaming technology specialist BetConstruct.
The deal, the length of which was not disclosed, names BetConstruct as Arsenal’s Official Gaming Software Partner.
The company will seek to use the partnership to grow brand awareness of its services.
Vigen Badalyan, BetConstruct founder and chief executive, said: “Becoming an Official Partner of Arsenal, a club whose history spans three centuries, is a mark of distinction and a great opportunity for BetConstruct to introduce its ground-breaking technology and services to Arsenal’s global audience. Arsenal is a club whose values and vision many aspire to and we are happy to forge a long-term relationship that we know will be successful and mutually beneficial.”