English Premier League football club Arsenal has appointed foreign exchange and contracts for difference trading provider Markets.com as its official forex, CFD and binary trading partner.
Markets.com will activate its partnership with Arsenal in a number of territories, with a particular focus on the Asian market where the club has sought to build a strong following through pre-season tours and digital fan engagement over recent seasons.
Arsenal and Markets.com will develop cross-promotional and marketing activities, including a presence across the team’s digital media channels. Additionally, Markets.com will have access to matchday hospitality at Arsenal’s Emirates Stadium for its clients.
Francisco Rodriguez, Markets.com’s director of business development for the Asia Pacific region, said: “Partnering with Arsenal at this point in time is extremely exciting as we are focused on expanding throughout Asia and specifically in China, where Arsenal has such a large and growing fanbase.”
Arsenal’s chief commercial officer, Vinai Venkatesham, added: “Asia is a key growth market for the club in which our fanbase continues to grow rapidly, and we look forward to working closely with Markets.com in this region in particular.”
The terms of the agreement between Arsenal and Markets.com were not disclosed.