Irish commercial bank AIB has expanded an existing deal with the Gaelic Athletic Association (GAA) to include sponsorship of the organisation’s All-Ireland Senior Football Championships club Gaelic football tournament.
The partnership will run for an initial three-year period, from 2015-16 until 2017-18.
Under the deal, AIB will join SuperValu and Eircom as a sponsor of the All-Ireland Senior Football Championships. AIB replaces GAAGO, the GAA’s online streaming service, as one of the three sponsors of the tournament.
AIB is already the title sponsor of the GAA’s Club Championships and the new deal will bring both competitions under one sponsor for the first time.
As part of the new deal, AIB has also extended its current title sponsorship of the Club Championship and the Camogie Club Championships until the end of March 2018.