Spain

LaLiga, which operates the top two divisions of Spanish football, has entered into a wide-ranging global partnership with US software giant Microsoft.

LaLiga, which operates the top two divisions of Spanish football, has entered into a partnership with power tool manufacturer Stihl.

Spanish LaLiga football club Real Madrid has entered into a partnership with betting company Codere Apuestas.

Nestlé has entered into a global partnership with Spanish LaLiga football club Barcelona in a deal that marks the snack food and beverage producer’s first with a sports team.

Spanish LaLiga football club Barcelona has today (Wednesday) announced that Japanese e-commerce giant Rakuten will become its new main sponsor, replacing Qatar Airways.

Italian clothing production company Santini Maglificio Sportivo has entered into a partnership with Unipublic, which operates the Vuelta a España cycling race.

Spanish LaLiga football club Leganes has secured a shirt sponsorship deal with Royal Jordanian Airlines.

Gaming and sportsbook operator Luckia has agreed a shirt sponsorship deal with Spanish LaLiga football club Deportivo de la Coruña.

LaLiga, the organising body of club football in Spain, has entered into a partnership with South African soft drinks and sports beverages manufacturer Kingsley.

LaLiga, the organising body of club football in Spain, has entered into a partnership with the Hacienda y Viñedos Marques del Atrio winery.

Electricity-utility company Iberdrola is working in cooperation with the Spanish Department of Sport (CSD) to support a drive to increase the promotion and participation of women’s sport at all levels in Spain.

 

Spanish LaLiga football club Sevilla has ended its search for a permanent shirt sponsor by agreeing a deal with the Tourism Company of Puerto Rico (CTPR).

Members of Spanish LaLiga football club Barcelona have approved sponsorship extensions with Qatar Airways and sportswear company Nike.

Spanish automotive manufacturer Seat has extended its partnership with domestic club football tournament the Copa del Rey.

Italian motorcycle boots manufacturer Gaerne has agreed a deal to sponsor the two remaining rounds of the 2016 Superbike World Championship (WorldSBK) motorcycling series, while helmet manufacturer HJC has signed on as the title sponsor of next year’s French round of the MotoGP championship.

Japanese travel agency HIS has agreed a sponsorship deal with Spanish LaLiga football club Sevilla.

Spanish Liga football club Valencia has secured a regional partnership with Asia-facing online betting operator S36.com.

Spanish telecommunications group Telefónica has today (Monday) extended its title sponsorship of UCI WorldTour cycling squad Team Movistar through its mobile phone operator brand.