LaLiga
Clench Your Teeth – Dentix & Atlético Madrid
Atléti and its official dental services provider promoted their partnership in 2017-18 with ‘Clench Your Teeth’.
European Football Sponsorship Report 2018-19: Overview
SportBusiness Sponsorship has conducted extensive research into partnerships across the top five leagues in European football, covering over two thousand deals
European Football Sponsorship Report 2018-19: LaLiga
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With 28 deals, LaLiga has the most central sponsorship deals out of any of the top five leagues
Beko deal adds to Barcelona’s commercial momentum
Spanish LaLiga club Barcelona has extended its sponsorship agreement with Turkish home appliances brand Beko for three seasons, from 2018-19 to 2020-21.
2017 European Football Sponsorship Report
Sports Sponsorship Insider has undertaken research into 285 properties and 3,390 different brands across the top leagues and competitions in European football