Esports

Recovery technology company Hyperice has signed a one-year ‘Official Wellness Technology Partner’ deal with Guild Esports.

Guild Esports, the David Beckham-backed esports organisation, has become the first European esports team to sign a global sponsorship deal with The Coca-Cola Company

New York-based esports organisation NYXL has appointed Sportfive as its exclusive worldwide commercial sales agency

US-based mobile network Verizon has signed a three-year deal to sponsor Riot Games’ League of Legends Championship Series (LCS).

UK-based esports organisation Dignitas has agreed a three-year partnership with Esports Entertainment Group, a licensed online gambling company focused on esports wagering and gaming

Software manufacturer SAP has signed up as an official partner of the Epicenter Major Dota 2 esports event in Moscow on June 22

Fashion company Fila has been unveiled as the official apparel partner of Counter Logic Gaming’s Fortnite esports team.