XFL
XFL names ZOA its official energy drink
The rebooted XFL has secured a commercial boost by landing ZOA Energy as its official and exclusive energy drink
XFL partners with Ticketmaster ahead of 2023 reboot
The rebooted XFL has secured a multiyear partnership with ticketing giant Ticketmaster, which will facilitate ticketing for all 43 games of the XFL season next year, including 40 regular-season games, …
XFL threatened with legal action over new brand identity by Togethxr
The revived XFL has been threatened with legal action by media and commerce company Togethxr over the spring-season American football league's newly-released brand identity
XFL unveils new brand identity, merchandise ahead of 2023 return
The XFL has unveiled a new brand identity ahead of its planned return in February 2023, as well as a new slogan: “Tomorrow’s League Today.”
XFL adds The Action Network as latest sports betting partner
The rebooted XFL has named The Action Network as its latest sports betting partner
XFL boosts sponsorship sales strategy
The XFL has teamed up with Navigate Research and Connect Partnership Group to launch a comprehensive corporate partnership strategy for the spring season American football league in its push towards landing …