Swedish Ski Association
Svenska Spel seals €2.5m-per-year sponsorship of Swedish Ski Association
Swedish state-owned gambling company Svenska Spel has signed as the new ‘principal partner’ of the Swedish Ski Association, starting this July.
Svenska Spel strikes long-term Swedish Olympic Committee deal
Swedish state-owned gambling company Svenska Spel has struck a deal to become the new main sponsor of the country’s National Olympic Committee, the SOK.
The deal will be worth more than SEK100m (€9.5m/$10.7m)