Spotify
Spotify deal contributes to record commercial figures for Barcelona
Spanish LaLiga club FC Barcelona generated record revenue of €97.6m ($106.1m) from new sponsorships during the 2022-23 season, with a wide-ranging deal with streaming service Spotify boosting the figures.
‘Everything was on the table’ | Inside the Barcelona Spotify deal
Large array of sponsorship assets initially discussed
Club turned down bigger offers than Spotify
Brand made concessions to win members’ approval
B
FC Barcelona to wear Drake logo on jerseys for El Clásico
LaLiga giants FC Barcelona will wear the iconic owl logo of Canadian musician Drake on their jerseys for the El Clásico encounter with rivals Real Madrid on October 16 at the Santiago Bernabeu as part …
Spotify expands FC Barcelona partnership in US
Music streaming service Spotify has expanded its partnership with LaLiga giants FC Barcelona in the United States, becoming the main partner of the Barça Academy PRO soccer schools and Barça Residency Ac…
Saudi Arabia to stage two-month esports festival
Saudi Arabia is to stage a two-month gaming festival, which will include esports tournaments with a $15m (€14m) prize pool and performances from international artists, the Saudi Esports Federation has a…
Spotify finalises swoop for Barcelona shirt, training kit and Camp Nou naming rights
Spanish LaLiga club Barcelona has sealed a wide-ranging deal with Spotify that grants the music streaming service naming rights to the Camp Nou stadium, as well as branding on the front of the men’s a…
Barcelona ‘on verge’ of major Spotify sponsorship
FC Barcelona is poised to announce a major sponsorship deal with music streaming service Spotify, according to reports
Spotify strikes broad-based audio deal with LoL
Audio streaming service looks to break new ground in esports content
Santos adds to Spotify’s Brazilian club portfolio
Campeonato Brasileiro Série A football club Santos has agreed a partnership with music streaming service Spotify.
Spotify completes clean sweep of São Paulo football clubs
Swedish music streaming platform Spotify has completed a clean sweep of football properties in São Paulo, after striking a new partnership with former league champions São Paulo FC.