NRL

SportBusiness Sponsorship explains how Westpac used its position as NRL match ball sponsor to differentiate itself from rival 'Big 4' banks in Australia.

Australia’s National Rugby League (NRL) has signed an agreement with Asahi Lifestyle Beverages (ALB) to make its carbonated soft drink brand Solo the league’s official non-alcoholic sponsor.

Wellness tech company Therabody signed two Australian sports league sponsorships this April, having entered the local market under its former Theragun corporate name in late 2019

Australia’s National Rugby League has signed up equipment hire provider Coates to a four-year sponsorship of the State of Origin Series.

Carlton & United Breweries (CUB) has chosen to promote the Victoria Bitter brand at this year's State of Origin series as part of its wider National Rugby League (NRL) sponsorship

Australia’s top-tier domestic rugby league club competition the National Rugby League has become the latest sports body to sign up technology wellness company Therabody as a sponsor.

Insurance broker Gallagher has signed a multi-year agreement as the new naming rights partner of the National Rugby League's Australian Kangaroos

Online training sessions for volunteers at next summer's Tokyo Olympics and Paralympics have resumed following a roughly eight-month suspension due to the Covid-19 pandemic - Japan Today

Australian petrol station brand Ampol has signed as the naming rights sponsor of the National Rugby League State of Origin series until 2023, including the Women’s State of Origin from 2021.