Sports supplement brand Voxx has boosted its presence in the Brazilian football market by entering into a partnership with Campeonato Brasileiro Serie A club Cruzeiro.
Under the one-year deal, Voxx branding will appear on Cruzeiro’s playing shorts.
Voxx will also provide its products to Cruzeiro players and offer health and fitness advice to the club’s supporters.
Cruzeiro will be the latest club from Campeonato Brasileiro Serie A to enter into a partnership with Voxx, with the firm already having deals in place with Fluminense and Santos.