Turkish Airlines has expanded its football sponsorship portfolio by signing up as a new partner of German Bundesliga top-tier football club Koln.
The length of the deal, which starts with the 2014-15 season, was not disclosed.
The partnership will be activated at the club’s RheinEnergie Stadion home as well as via official club platforms and communication channels.
Turkish Airlines has previously struck partnerships with several other top-flight football clubs including Spanish Liga club Barcelona, French Ligue 1 club Marseille and English Premier League clubs Aston Villa and Manchester United.