Special Dog stays loyal to Corinthians

Campeonato Brasileiro Serie A football club Corinthians has renewed its partnership with Brazilian pet food manufacturer Special Dog.

The company will remain the shorts sponsor of the São Paulo-based club for the 2016 season. Financial terms of the agreement were not disclosed.

The company’s sponsorship deal with Corinthians began in June, a month into the 2015 Serie A campaign. The renewal was agreed ahead of Sunday’s final game of the season against Avaí.

Corinthians last week named cleaning products manufacturer Klar as a shirt sponsor for the 2016 and 2017 seasons. The company will appear on the sleeves of the players’ jerseys. The club's chief marketing officer Marcelo Passos last week said he hoped further agreements would be confirmed before the end of the year.

Corinthians wrapped up this season’s Serie A title with four games to spare and eventually finished 12 points clear of nearest rival Atlético Mineiro.