Gaming technology provider Power8 has reached a deal to become an official partner of English Premier League football club Fulham.
The terms and length of the agreement were undisclosed, although a club statement confirmed Fulham and Power8 would work together “in the current football season and beyond”.
Power8 will benefit from a presence on pitch side LED boards at Fulham’s Craven Cottage stadium.
Sport betting is at the core of Power8’s business and the company will collaborate with Fulham on its global brand marketing and expansion strategy over the coming months.
Currently playing its 13th consecutive season of Premier League football, Fulham’s top flight status remains under threat after last night’s dramatic 3-2 home defeat to Liverpool left the club rooted to the bottom of the table.