Safety shoe manufacturer Lewer has agreed a deal to become a shirt sponsor of Italian Serie A football club Palermo.
The one-year deal will cover the remainder of the 2016-17 Serie A season.
Under the agreement, Lewer’s branding will appear on the team’s shirts during all competitions this season.
Palermo’s home game against defending Serie A champion Juventus tomorrow (Saturday) will mark the first match of the new partnership.
Palermo is currently 15th in Serie A after five games of the season. The club has been playing without a front-of-shirt sponsor this season.