English Championship football club Nottingham Forest has named online pharmacy UK Meds as its new back-of-shirt sponsor.
UK Meds also becomes Forest’s training wear partner in a deal that will cover the 2019-20 Championship season. Financial terms of the agreement were not disclosed but Forest said the deal represents the biggest in the club’s history for a partnership of this kind.
UK Meds’ logo will feature on the back of all adult replica and first-team shirts, and on all training wear worn by the first team.
Nottingham-based UK Meds will also benefit from brand exposure across Forest’s City Ground stadium via LED advertising boards and static signage.
UK Meds hopes to use the partnership to build nationwide exposure and brand awareness while driving traffic to its website.