Spanish LaLiga football club Sevilla has unveiled betting service Marathonbet as its new shirt sponsor.
The two-year deal covers the 2019-20 and 2020-21 seasons and provides Marathonbet with brand exposure on the front of the club’s shirts.
Financial terms of the agreement were not disclosed but Spanish newspaper Marca reported that the deal would be worth €5m ($5.7m) per season.
Marathonbet will also benefit from advertising exposure across Sevilla’s Ramón Sánchez Pizjuán stadium, in the mixed zone and in other interview areas.
In return, Sevilla fans will receive access to exclusive Marathonbet content and offers.