LPGA accessorises with Korean partner

Korean mobile accessory company STI:L has been named an official marketing partner of the Ladies Professional Golf Association (LPGA).

Under the agreement, the financial terms of which were not disclosed, the company will license LPGA products both in South Korea and in the US.

“We instantly fell in love with their products and its innovative, fashion-forward design and have received an overwhelmingly positive response to them from our players,” Sean Pyun, managing director of international business affairs at the LPGA, said.

Korea has a number of golfers ranked inside the LPGA's top 10, including In Gee Chun (pictured), Ha Na Jung and Sei Young Kim. STI:L becomes the eighth new official marketing partner signed by the LPGA in the past two years.