FX, commodity and CFD trading firm ICM.com has enhanced its partnership with Fulham by becoming the English Premier League football club’s sleeve sponsor for the 2018-19 season.
The deal was confirmed on Saturday ahead of Fulham’s opening match of the new campaign, a 2-0 home defeat against Crystal Palace.
As part of the agreement, Fulham worked with ICM to create a fan-led video, which was posted on the club’s Instagram page ahead of Saturday’s match. ICM first partnered with Fulham last November.
Shoaib Abedi, founder of ICM.com, said: “We recently announced our global rebrand to ICM.com and are excited to be renewing our sponsorship with Fulham FC to present our new brand identity and new logo on the team’s shirts, resulting in global visibility.
“As a UK-headquartered investment firm we place a lot of value on building long-lasting relationships and feel a strong connection towards British football. Both ICM.com and Fulham FC have seen remarkable success and growth in the past 12 months and we see this set to continue alongside each other.”
This season marks Fulham’s return to the Premier League after a four-year absence. The ICM deal was brokered by the WH Sports Group.