Sports betting operator Digibet has agreed a sponsorship deal with German Bundesliga football club TSG Hoffenheim.
The two-and-a-half-year deal will run until the end of the 2018-19 season and names Digibet as a premium business partner of Hoffenheim.
Under the agreement, Digibet, which is the premium brand of betting provider United Game Tech, will be exclusively available across the club’s sports betting and online gaming sectors.
Digibet will benefit from extensive brand exposure and hospitality packages as part of the deal. The two parties will also collaborate on a range of strategic projects and solutions for the betting and entertainment industry.
In June, Digibet signed a three-year deal with Hoffenheim’s Bundesliga rival Borussia Mönchengladbach to serve as the club’s exclusive betting partner.