Professional and financial services company Deloitte has extended its partnership deal with the British Olympic Association.
The deal will run up to, and include, the Tokyo 2020 summer Olympic Games. The agreement builds upon a relationship that began in 2007.
Deloitte is already assisting with the BOA’s planning preparations for the Pyeongchang 2018 Olympic winter Games and Tokyo 2020.
Additionally, the company will provide strategic advice to support the BOA to create and implement a long-term digital strategy. Several Deloitte secondees will be embedded within the association’s core team.
Bill Sweeney, British Olympic Association chief executive, said: “Deloitte played a vital role in shaping and driving our programmes in the build-up to and during Rio 2016. There are a lot of independent and interactive components that deliver success on the field of play and Deloitte were key in helping us to manage this process.
“We share a long and successful relationship and it is therefore with great pride that we can look ahead to Pyeongchang and Tokyo, putting in place innovative and bespoke solutions to help reach our ambitious targets.
“This extended partnership also takes us into a new strategic phase where we will review various initiatives which will allow the British Olympic Association to evolve and grow as a fully integrated and sustainable business model.”