Caribbean Premier League fills sponsor roster for new season

Twenty20 cricket competition the Caribbean Premier League has filled its sponsor programme for its 2019 season.

The seventh edition of the CPL got underway yesterday (Wednesday) and will run through to October 12. The League’s sponsorship roster is headlined by last month’s announcement that Indian motorcycle manufacturer Hero MotoCorp renewed its title sponsorship under a three-year deal that will run until the 2022 season.

One of the CPL’s founding sponsors, Guardian Life, has also renewed its association with the tournament and will continue to support the successful volunteer programme.

Continuing as part of long terms associations are El Dorado Rum, Carib, Republic Bank, Dream11, Sunshine Snacks and Caribbean Airlines. CPL’s founding partner, Digicel, also returns for this season.

There are also new commercial partners joining the CPL. Visa, FedEx Latin America and the Caribbean, Angostura Lemon & Lime Bitters and 10Cric have signed on for 2019.

Jamie Stewart, commercial director of the CPL, said: “Without this support we get from our amazing set of sponsors, it wouldn’t be possible to deliver what is truly ‘the Biggest Party in Sport’.”