Bournemouth retains Mansion connection with sleeve deal

Online gaming company Mansion Group has agreed a deal to become the sleeve sponsor of English Premier League football club AFC Bournemouth.

The deal was signed ahead of Bournemouth’s 2-1 defeat against Manchester City on Saturday. The agreement will at least cover the 2017-18 season.

Mansion.com’s logo will feature on the left sleeve of the club’s home and third shirts, with Mansion-owned Casino.com’s branding to appear on the sleeve of the team’s away shirt.

Mansion served as Bournemouth’s main shirt sponsor for the 2015-16 and 2016-17 seasons before being replaced by the M88 brand in June. M88 signed a two-year agreement with Bournemouth, with the club confirming at the time that the partnership represented a club-record deal.

Bournemouth chief executive Neill Blake said: “The club is growing quickly and now has a huge reach, being in our third season in the Premier League.

“Mansion can capitalise on that, as well as supporting the club to raise our profile in territories such as Asia. Therefore, it is a deal which is very beneficial for both parties and I look forward to continuing to work with Mansion.”