Szerencsejáték Zrt., Hungary’s national lottery, has agreed a deal for its sports betting game, Tippmix, to title sponsor this year’s edition of the European Handball Federation’s Women’s Final4 event.
The showpiece club event, which will take place at the Papp László Sportaréna in Budapest on May 6-7, will officially be titled the Tippmix EHF Final4.
“The Women’s EHF Final4 in Budapest is the top-ranked women’s club competition on the continent,” Márton Braun, president and chief executive of Szerencsejáték Zrt., said. “This is also an exceptional opportunity for Szerencsejáték Zrt. to popularise its betting product, Tippmix, through handball, since handball fans are enthusiastic spectators and sports experts. Two Hungarian women’s teams play in the Champions League and we truly hope that we can cheer for both of them in Tippmix EHF Final4 in May.”
The Final4 event serves as the climax of the EHF Champions League season.