Sports nutrition brand Etixx has agreed a four-year sponsorship deal with the Belgian Football Association (URBSFA/KBVB).
Etixx, which is part of the Omega Pharma healthcare group, will sponsor all of Belgium’s national football teams up to and including the 2018 Fifa World Cup in Russia.
Belgium’s players will enjoy access to Etixx’s product range over the course of the agreement.
Etixx, which enjoys an association with professional cycling through its parent company, has partnered French Ligue 1 football clubs Lille and Nantes over the past year.
Belgium beat Israel 1-0 in a Uefa Euro 2016 qualifier last night (Tuesday) to return to the top of Group B.