Campeonato Brasileiro Serie A football club Atlético Paranaense has agreed a shirt sponsorship deal with meat and food processor Copacol.
The deal will run until the end of the 2018 season. Copacol’s branding will feature on the shoulder blade area of the team’s playing and training shirts.
Copacol, which is headquartered in the state of Paraná, will also sell products at Atlético’s stadium, while players and employees of the club will be provided with a range of the company’s healthy meals.
Atlético Paranaense president, Mario Celso Petraglia, said: “It's the first time a cooperative joins a professional football team. This confidence makes us happy and proves the greatness of the Atletico Paranaense project. Another important point is the partnership between companies from Paraná, strengthening the growth of our state.”
The partnership begins with Saturday’s Campeonato Estadual match against Maringá.