Acqua Lete on side with FIGC

Mineral water brand Acqua Lete has secured a sponsorship agreement with the Italian Football Association (FIGC).

The deal is for three-and-a-half years, starting immediately and running until December 31, 2018 and designates Acqua Lete as a premium sponsor of Italy’s national team.

FIGC’s agreement with Acqua Lete was brokered by the Infront Sports & Media agency and Italian publishing house 24 ORE Group.

Infront and 24 ORE were appointed as commercial advisers to the FIGC in October last year.