Spain

Spanish LaLiga football club Valencia has agreed sponsorship deals with Italian car manufacturer Alfa Romeo and video game developer Konami.

Video game developer EA Sports has extended its partnership with Spanish LaLiga football club Real Madrid.

Spanish LaLiga football club Real Madrid has entered into a partnership with foreign exchange broker Exness.

Chinese consumer electronics company Konka has entered into a partnership with LaLiga, which operates the top two divisions of Spanish football.

LaLiga, which operates the top two divisions of Spanish football, has entered into a partnership with the Palladium Hotel Group.

Spanish electric utility company Endesa has agreed a long-term deal with the North American NBA basketball league.

Spanish state-owned train and freight operator Renfe has struck a deal to sponsor the 2017 edition of La Vuelta a España.

Microsoft-owned games console brand Xbox has entered into a partnership with Spanish LaLiga football club Real Madrid.

Egyptian bank Emirates NBD has agreed a regional sponsorship deal with Spanish LaLiga football club Barcelona.

Spanish shaving and cosmetic products company LEA has extended a deal to remain as the main shirt sponsor of Deportivo Alavés, which competes in the country’s LaLiga top-tier club football competition.

Financial services company Abanca has reached an agreement for the naming rights of Deportivo La Coruña’s home stadium as part of a wide-ranging partnership with the Spanish LaLiga football club.

LaLiga, which operates the top two divisions of Spanish football, has renewed its partnership with sports-betting company Sportium.

Chinese dairy products manufacturer Yili Group has entered into a partnership with Spanish LaLiga football club Real Madrid.

Spanish LaLiga football club Valencia has agreed a shirt sponsorship deal with US-based technology company BLU Products.

Spanish LaLiga football club Athletic Bilbao has named US sportswear brand New Balance as its new kit supplier.

Spanish LaLiga football club Barcelona has signed Turkish real estate firm Nef as a regional partner.