PSV’s Champions League campaign to be sponsored by iForex
Online trading platform iForex has rekindled its ties with PSV by agreeing a new sponsorship deal with the Dutch Eredivisie club.
BlockDAG adds Inter to football sponsorship portfolio
Blockchain firm BlockDAG has struck its second major sponsorship deal of the week after announcing an agreement with Italian Serie A club Inter Milan.
Orlando Pride names Publix as first back-of-shirt sponsor
National Women’s Soccer League franchise Orlando Pride has announced Publix Super Markets as its first back-of-shirt sponsor.
Slovakian FA swaps Nike for Macron
Italian sportswear brand Macron has agreed a deal to become the kit provider of the Slovakian Football Association (SFZ).
Globant follows up F1 deal with Williams sponsorship
Digital consultant and software development firm Globant has stepped up its presence in Formula 1 by agreeing a sponsorship deal with Williams Racing.
Keurig Dr Pepper signs on as latest Mexican FA sponsor
Beverage company Keurig Dr Pepper has agreed a multi-year deal to sponsor the Mexican Football Federation (FMF).
Gainbridge adds season finale to IndyCar sponsorship portfolio
Digital financial services platform Gainbridge has stepped up its IndyCar presence by becoming the presenting sponsor of Nashville’s season-ending Big Machine Music City Grand Prix.
Las Palmas signs North American deal with Bookie.lv
Spanish LaLiga club Las Palmas has agreed a regional sponsorship deal with Bookie.lv.
World Athletics, Fiba extend sports surface sponsorships
World Athletics and the International Basketball Federation (Fiba) have extended their sports surface partnerships with Mondo and Enlio, respectively.
Christopher Ward deepens Everton relations with stadium deal
Anglo-Swiss watch brand Christopher Ward has further enhanced its relationship with Everton by signing on as the latest founding partner of the English Premier League club’s new stadium.