Uber Eats delivers Bournemouth renewal
English Premier League club AFC Bournemouth has extended its sponsorship deal with food delivery brand Uber Eats.
Dorna locks in MotoGP promoter rights to 2060
Dorna Sports and the International Motorcycling Federation (FIM) have extended their promotional rights agreement to MotoGP, the Superbike World Championship (WorldSBK) and a host of other series until 2060.
Prestige One joins AFA regional sponsor portfolio
The Argentina Football Association (AFA) has continued its regional sponsorship drive by agreeing a new deal with Dubai-headquartered real estate company Prestige One Developments.
AC Milan signs Asus deal
Italian Serie A club AC Milan has agreed a new sponsorship deal with Taiwanese computer hardware manufacturer Asus.
NFL London Games to promote Las Vegas tourism
The National Football League (NFL) has opted for another US tourism-focused organisation as presenting partner of its London Games through a deal with the Las Vegas Convention and Visitors Authority.
Betway adds Chelsea to Premier League set
Betway has further extended its English Premier League sponsorship portfolio by agreeing a deal with Chelsea.
West Ham rolls on with Tomket Tyres
English Premier League club West Ham United has agreed a multi-year extension to its sponsorship deal with Tomket Tyres.
Crown joins Victoria Racing Club’s major partner stable
Australian gaming and entertainment group Crown has stepped up its relationship with the Victoria Racing Club (VRC) by signing on as a major partner of the organisation.
Lowe’s strikes latest NFL renewal
Home improvement retailer Lowe’s has extended its sponsorship deal with the National Football League (NFL).
NFL’s Browns seals 20-year stadium naming deal
The Cleveland Browns' 20-year contract would cover any potential move to a proposed $2.4bn domed stadium in Brook Park.