OVG forms International Venue Alliance, commences Silverstone naming rights search
US venue development, advisory and investment company Oak View Group has launched a global venue collective and will seek out a naming rights partner for British motorsport circuit Silverstone, which has…
IOC signs apparel deal with Hengyuanxiang Group
The International Olympic Committee has agreed a new partnership with Chinese textile company Hengyuanxiang Group (HYX) spanning the next two editions of the Olympic Games
Santos and Goiás signs shirt sponsorship deals
Campeonato Brasileiro Série A football clubs Santos and Goiás have agreed shirt sponsorship deals with agribusiness company Kicaldo and sports entertainment firm MarjoSports, respectively.
BetCity becomes Monaco’s first Russian partner
French Ligue 1 football club AS Monaco has agreed a two-season partnership with Russian betting company BetCity