Richard Welbirg

Polish fintech brand Cinkciarz has signed a new multi-year deal with the Czech Football Association. The deal will see Cinkciarz become the Official Money Transfer Partner of the Czech national team

Serie A giants AS Roma have signed a one-year deal with Hollywood film studio Warner Bros Entertainment. The two parties will collaborate on joint promotional material for Warner Bros titles

Betting sponsors will be banned at Wembley Stadium if the venue is sold to a new owner, government sources say

Headphone brand Beats by Dre has signed a multi-year sponsorship and merchandise deal with the National Basketball Association (NBA)

Apple’s Beats by Dre has extended its Official Sound Partner deal with Chelsea FC. The new deal will run for three years, until the end of the 2020-21 season.

The Dallas Cowboys have made NFL history after becoming the first ever franchise to partner with a casino brand.

One of the longest-running partnerships in sport was renewed today, as the German Football Association (DFB) extended its kit supply deal with adidas.

Spain’s LaLiga is putting global reach at the heart of a new digital partnership with US tech giant Microsoft.

Swedish music streaming platform Spotify has completed a clean sweep of football properties in São Paulo, after striking a new partnership with former league champions São Paulo FC.

Brazilian bank Itaú Unibanco has extended its presenting sponsorship with the Miami Open for another five years.